Showing posts with label nostalgia. Show all posts
Showing posts with label nostalgia. Show all posts

Monday, April 30, 2018

The Contradicting Tastes of Today's TV Audience



Trying to satisfy modern viewers is a complex riddle. Everyone imagines they know the answer, but even a TV series considered a sure bet can crash and burn.

The quality of the product is only one aspect; scheduling, marketing, and social media presence (in terms of public reaction/interaction) play a part.

But the basic pitch is the first step. And whether or not a pilot is picked up is influenced by broad ideas of what the audience wants.

Turns out today’s audiences are a fickle bunch.


Nostalgia vs. Dissatisfaction With Reboots

For a long time television makers clung to the idea reboots were a sure-fire key to a ratings winner. If people have fond memories of the original, they’ll love the reboot, right?

Wrong.

Whether the show is faithful to the original or reworked to match current storytelling styles, the initial interest soon turns to dissatisfaction, disinterest, and downright hostility. Sure, a few succeed, but it’s rare.

Dynasty
You see a similar effect with shows that are sourced from books and graphic novels or comics, but the success rate is higher. Still, it’s far from a guaranteed route to small screen success.

In each case, the network feels the financial risk is lessened because of the established fan base. But the premise is flawed.

Shadowhunters
Personally, I loath the presumption a bad show based on a book series or comic will be an easier sell than a great original show. I’d much prefer something fresh and fantastic, than a mediocre adaptation soon dropped. The fear of losing money has made the industry forget so many cult shows became hits out of nowhere. In summary, this business model is overrated.

The best take on the nostalgia angle has proven to be creating a show that reminds viewers of a past series, but is technically a fresh entity. People experience familiarity but the show isn’t competing with an earlier version of itself in their memories.

Stranger Things

Sex and Violence Sells vs.
Tired of Sex and Violence

Sex and violence in entertainment has been increasing over the years to the point where it’s not just common, but expected in adult TV fare.

What’s interesting is “gritty” television has become code for content with graphic sex and violence. A show gains cred with the audience by offering excessively violent scenes. They take it more seriously: darker themes have become synonymous with an interpretation of quality.

Westworld
I believe it has to do with a Western interpretation of feminine and masculine, in the traditional sense. Sex and violence are connected to ideas of strength and power, past definitions of masculinity. Thus shows that offer more “masculine” fare—to clarify, it can be female characters partaking in sex and violence; the trait itself is what is subconsciously gender identified by the culture—are taken more seriously.

Game of Thrones
Television shows that focus on traits historically viewed as more traditionally feminine, are more readily derided: quirky, kind, romantic are now often presented in simplified formats, as if the themes are only allowed to exist in substandard material.

This is obviously a fallacy. Television can be intelligent with or without graphic violence and sex. But the audience has become accustomed to this idea and Western networks now use it as a framework for new material. When combined with intelligent plotting, it is often successful. If not, well, not so much. 


Santa Clarita Diet
As a result, some viewers are tiring of fare that is graphic yet doesn’t have a decent storytelling foundation. Upping the anti, in terms of risky content, isn’t the drawcard it once was. Audiences are suffering a form of ennui when it comes to violence and sex. 

The formula needs to be redefined: more complex storylines, and a cleverer use of onscreen violence that isn’t just gratuitous, and inclusion of a broader emotional spectrum that may have been omitted from “gritty” fare in the past.

Walking Dead

Intelligent Storylines vs. Too Complicated

With so much television production these days, and full season drops becoming common, people are demanding diverse scripted dramas. Jaded audiences are less tolerant of lazy and generic television writing.

Thing is, how intelligent a script are we talking? This is also the point where emotional intelligence comes into play. A lot of great television isn’t so much about standardized intelligence, as it is about brilliant characterization.

12 Monkeys
I’ve written about E.I. before. Nuanced characters and complex emotional subtext make for memorable television but like a classic novel, sometimes the person taking in the story just doesn’t get it.

Sherlock
A quick browse through recap blogs shows even avid fans may miss underlying themes and character motivations in innovative episodes. Intrigued is one thing; puzzled is another.

Twists are great, but if the viewer can’t understand the motivation behind them, and foresee the potential consequences, they end up disgruntled rather than engrossed.

Finding the fine line between challenging and entertaining television, without alienating less intelligent viewers, is key. And it’s not an easy task.

The Expanse

Celebrating Tropes vs. Trope Fatigue

Tropes aka plot devices are a funny thing. Storytelling patterns that reappear over and over, they’re a large part of what people love about television. Thing is we’re comfortable with the familiar, but familiarity can also breed contempt.

At it’s best a trope is a tool, and they’re favorites for a reason. Some tropes are associated with certain genres. Star-crossed lovers are popular in teen dramas, and odd couple pairings in procedurals. Sci-fi is packed with antiheroes and reluctant heroes who end up fighting the system.

Elementary
Modern audiences are beginning to split when it comes to tropes. A lot of people love feeling comfortable with certain types of characters, and plot twists. They prefer shows that are remixes of their favorite elements. Tropes for many TV writers are a necessary part of their creative arsenal.

Killjoys
On the other hand, other viewers are extremely tired of seeing the same tropes repackaged. They want fresh blood. Added to which, a lot of established tropes aren’t quite up with the times, being at best stereotypical, at worst sexist or racist.

A less heavy-handed approach is probably the path of the future; a sparing use of established storytelling devices mixed with the creation of new ones that challenge old norms. Whether or not this makes for riveting TV is still to be seen. At least it'll be an interesting ride.

Riverdale





Monday, April 24, 2017

Nostalgia Party



Stories we’ve experienced before—whether in book, film, or TV series form—hit screens in the next few weeks. Say hello to Twin Peaks, American Gods, Anne (of Green Gables) and The Handmaid’s Tale.

Expectations are high because these tales are beloved. But can they meet our lofty desire for a rapturous fusion of known premise, and unknown re-presentation?

Is it possible to successfully pastiche the discovered and undiscovered country? Much has been made of marketing nostalgia, but like a Unicorn Frappuccino, delight can fizzle to a sickly feeling.

In recent times the unsettling sensation of the familiar and the unfamiliar in a TV show doesn’t seem to be wowing audiences. Gilmore Girls and The X-Files rehashed didn’t bring the joys and feels they were meant to. So why are we still on this kick?
Channeling the optimism of Anne Shirley right now.
For the Powers That Be, the answer is the allure of a ready-made fanbase. People pre-loving the material saves a lot of dime for networks/production companies. No need for a kick ass marketing campaign to win over fans: they’re waiting in the wings. Can anyone say, "safe bet"?

Likewise, anticipation itself is a powerful marketing tool. Studies suggest just the expectation of a happy event is hella beneficial to the brain/body, so on a chemical level we’re getting a buzz out of these shows before they even drop.

We're in for a wild ride.
Post-viewing, fans are usually the first to riot (well, in an online sense) when the series doesn’t meet expectations—which is most of the time. The causes of these cruel, crashing, scripted TV hangovers are myriad.

Memory is a fickle animal. Another version of you scored a hit from the original material, but the you in the audience now isn't coming from the same place. And the writers are not in the same place. Society is not in the same place. Hell, even pop culture is not in the same place.

These stories stay with us because of a wild first impression, whether we read the book, watched the film, or saw an old series. But when it comes to a fresh viewing experience, that original stamp on our subconscious can hinder as much as help.

In the case of The Handmaid's Tale, I'm perpetually freaked.
(Strangely, non-fans who watch with fresh eyes often come out the winners. Maybe because they press play with minimal thoughts other than, hope this show doesn’t suck.)

Time to take a look at the trailers, and see if we can cut that subconscious commentary off at the pass. Maybe lower expectations from “greatest thing to ever hit the small screen, West Wing, Buffy and Veronica Mars included” (or whatever your poison) to “vastly entertaining show that did not change my world because I am not an unrealistic and demanding viewer”. Here's hoping.

Twin Peaks

Yep, starting with the Big One.


Why It Should Be Good: Because the original is incredibly iconic. Because TP’s creators are on board. Because the new eps are directed by Lynch. Because so far the aesthetic looks as incredible as the eye-catching original. Because so many of the cast members are back, and new additions are A grade awesome. Because an hypnotic, pervading existentialism is bound to be woven through the narrative. Because there are eighteen episodes, so no need to rush the story. Because my Twin Peaks DVDs make me feel like I’ve holidayed in this town many times.

Why My Memory Will Mess It Up: Because the original is incredibly iconic to the point where anything less than equally iconic will seem a step down. Unrealistic expectation level: uber-high, and hard to budge.

What My Current Day Mind Will Mess Up: The endless donuts and slices of cherry pie. Young me used to think, yummm, my kinda Americana. Older me is like, are there going to be gluten-free or paleo options and is anybody worrying about blood sugar levels?

American Gods

A modern classic for many.


Why It Should Be Good: The premise is great. Love the idea of Gods like Odin livin’ large in the US of A. Show-runners Bryan Fuller and Michael Green have speccy credentials. Cast-wise, I like Emily Browning, and I think she has the potential to be a massive star. I love Gillian Anderson (most people do). Kristin Chenoweth and Krispin Glover are also faves. The trailer looks moody and super-cool and already I might be Team Modern Gods (don’t tell “Wednesday”).

Why My Memory Will Mess It Up: Not much chance actually, because I’m not a big Gaiman fan. I’ve read American Gods, but it’s not in my Top 5 all-time novels, meaning no obsessing over changes in the transition to the small screen.

What My Current Day Mind Will Mess Up: Old Gods wandering around has popped up on a few TV shows over the years, so am sure to end up comparing Buffy, Supernatural and other series’ versions. Since Gaiman was probably part of the birth of this trope, his interpretation deserves to be respectfully viewed without other takes in the back of my mind.

Anne

Who doesn’t love Anne with an ‘e’?


Why It Should Be Good: This looks like it was made with care and obvious affection for the original material. The cinematography is lovely, and the story is touching. Even in the trailer Anne’s imagination, intelligence and emotional strength shine through. The plucky orphan who finds love at Green Gables is a perennial fave.

Why My Memory Will Mess It Up: Megan Follows was amazing as Anne and I don’t think she can be displaced in my subconscious. The cast of the eighties version are internationally beloved, so it will be a bit of an uphill slog for this lot.

What My Current Day Mind Will Mess Up: Lines like “Girls can do anything boys can do, and more.” Yes, Anne believes this, but pushing modern/positive beliefs into classic texts with such blunt dialogue can be clumsy and jarring. Anne is all for equal rights and is constantly pushing boundaries, not just in regards to gender but also class expectations of the period, but the story itself shows us this during her journey. Anne is a hero to many, in whatever decade, for a reason. Let the narrative speak for itself.

The Handmaid's Tale

Every woman’s nightmare: a dystopian breeding program in a fertility-challenged future.


Why It Should Be Good: The plot is a chilling extrapolation of the disempowerment of women, written over thirty years ago. Seriously, even the trailer gives me nightmares. The cast includes Peggy from Mad Men (Elizabeth Moss), Rory from Gilmore Girls (Alexis Blendel), and a heap of other talent.

Why My Memory Will Mess It Up: It won't. I found the story so dark and depressing I was never inclined to reread the novel. Not a huge fan of Atwood’s writing, but I do appreciate the narrative here, and think 2017 is the perfect time for this to transition to series. Not a big fan of the film interpretation either, which is helpful in that I won’t be making a visual comparison.

What My Current Day Mind Will Mess Up: This tale of the subjugation of women, complete with religious wrapping, is so bleak. At first read I thought, society is a hundred steps from creating such a world, and we’re only moving further away; never gonna happen. Now, with the situation in America, I take back those words: we’re about 95 steps clear. My mind will be screaming, PLEASE STAY FICTIONAL. Whatever the quality of this series turns out to be, plot-wise it’s the kind of cautionary tale the world needs right now.

See you all post-pilots xx